New Travel App Delivers Urban Adventure 411
Traveling to Austin for work but want to grab a trail run on your evening off? Road tripping with friends with SUPs on board and passing through Chattanooga? Got a climbing addiction you need to feed even when you’re on the road? Good news: there’s an app (+ website) for that.
The new RootsRated.com website and its iOS app simplify outdoor discovery for travelers. This duo provides users with customizable digital access to nearly 5,000 outdoor destinations in 76 cities around the country.
Find the best SUP spots in Chattanooga, the must-climb routes near Washington, D.C., or the best, 5-mile trail run in Austin.
Launched in 2012, RootsRated.com delivers personalized search capabilities and map views of your destination—plus local outdoor adventure stories to inspire. With targeted, multi-sport access info served up all in one place (and app), this new info source eliminates the frustrating DIY trip planning process of filtering through fragmented information and irrelevant search results.
RootsRated.com harnesses the collective expertise of high-level local runners, skiers, riders, paddlers, and climbers, and shares it through exclusive stories and curated destination reviews about the best trails, runs, routes, crags, and more. By tapping local insights and knowledge, RootsRated.com makes outdoor discovery simple, trustworthy and inspiring.
“For most people, the biggest barrier to the outdoors is knowing where to go and how to get there,” says RootsRated Founder Fynn Glover. “The new RootsRated platform makes it even easier for people to gain the knowledge and confidence they need to participate in the outdoor experiences that are right for them.”
The new RootsRated provides:
· One-stop portal to the best local outdoor experiences, including trail running, hiking, cycling, paddling, climbing & more
· Improved Search Navigation for proximity searching & personal customization
· Map Views, allowing users to search & view multiple nearby destinations from their geographical location
· Integration of stories about the local outdoor lifestyle & the best outdoor destinations for each activity
“RootsRated.com is the solution our industry has been seeking for over a decade,” says Sarah Harper Burke, Retail Marketing Manager of Osprey Packs. “Having digital access to local outdoor knowledge and expertise empowers people to explore new places and step beyond their comfort zones. By bringing local specialty retailers, local writers and leading brands together, RootsRated is helping to remove barriers to entry and make the outdoor discovery process beautiful, and most importantly, trustworthy.”
SUPing in Chattanooga. Photo: RootsRated.com
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About Erinn Morgan
After a 10-year career as an award-winning New York City-based editor launching and redesigning urban, style-driven magazines, Erinn Morgan left her downtown Manhattan digs after September 11th, 2001, in search of a less encumbered, freelance lifestyle. A life-changing, two-year-long trek around the country in a motorhome eventually landed her in Durango, Colo., which she now calls home. Her writing has appeared in numerous— More about this author →
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